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Image Response§5.5 · Bid Response

Corresponds to the Image Object in the request. The Image object to be used for all image elements of the Native ad such as Icons, Main Image, etc.

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AttributeTypeRequirementDefaultDescription
urlstringrequired—URL of the image asset.
wintegerrecommended—Width of the image in pixels.
hintegerrecommended—Height of the image in pixels.
extobjectoptional—This object is a placeholder that may contain custom JSON agreed to by the parties to support flexibility beyond the standard defined in this specification

Notes

OCR 跨页断裂:表首仅 url 一行(其下混入页脚行),w/h/ext 位于续表,人工合并并剔除页脚。

Content faithfully follows the IAB Tech Lab OpenRTB Native Ads 1.0 official spec (CC-BY 3.0).