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Asset Response§5.2 · Bid Response

Corresponds to the Asset Object in the request. The main container object for each asset requested or supported by Exchange on behalf of the rendering client. Any object that is required is to be flagged as such. Only one of the {title,img,video,data} objects should be present in each object. All others should be null/absent. The id is to be unique within the AssetObject array so that the response can be aligned.

属性类型必填性默认值描述
idinteger可选Optional if assetsurl/dcourl is being used; required if embedded asset is being used.
requiredinteger可选0Set to 1 if asset is required. (bidder requires it to be displayed).
titleobject可选Title object for title assets. See TitleObject definition.
imgobject可选Image object for image assets. See ImageObject definition.
videoobject可选Video object for video assets. Note that in-stream video ads are not part of Native.
dataobject可选Data object for ratings, prices etc.
extobject[]可选This object is a placeholder for custom JSON to support flexibility beyond the standard specification.

注记

1: asset object may contain only one of title, img, data or video. 2: Bidders are encouraged not to use asset.ext for exchanging text assets. Use data.ext with custom type instead.

内容忠实于 IAB Tech Lab OpenRTB Native Ads 1.2 官方规范(CC-BY 3.0);译文尚未提供,展示为英文原文。