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Event Tracker Response§5.8 · Bid Response

The event trackers response is an array of objects and specifies the types of events the bidder wishes to track and the URLs/information to track them. Bidder must only respond with methods indicated as available in the request. Note that most javascript trackers expect to be loaded at impression time, so it’s not generally recommended for the buyer to respond with javascript trackers on other events, but the appropriateness of this is up to each buyer.

属性类型必填性默认值描述
eventinteger必填Type of event to track. See Event Types table.取值表 §7.6 Event Types
methodinteger必填Type of tracking requested. See Event Tracking Methods table.取值表 §7.7 Event Tracking Methods
urlstring可选The URL of the image or js. Required for image or js, optional for custom.
customdataobject可选To be agreed individually with the exchange, an array of key:value objects for custom tracking, for example the account number of the DSP with a tracking company. IE {“accountnumber”:”123”}.
extobject可选This object is a placeholder that may contain custom JSON agreed to by the parties to support flexibility beyond the standard defined in this specification.

内容忠实于 IAB Tech Lab OpenRTB Native Ads 1.2 官方规范(CC-BY 3.0);译文尚未提供,展示为英文原文。