Native 分册导航
Native Response§5.2 · Bid Response
`Native Response` 对象是标识一条原生响应的顶层 JSON 对象,具有以下属性:译稿校对中ENThe native object is the top level JSON object which identifies a native response. The native object has following attributes
| 属性 | 类型 | 必填性 | 默认值 | 描述 |
|---|---|---|---|---|
| ver | integer | 可选 | 1 | 正在使用的 Native Markup 版本号。译稿校对中ENVersion of the Native Markup version in use. |
| assets | object[] | 必填 | — | 原生广告的资产列表。译稿校对中ENList of native ad's assets. |
| link | object | 必填 | — | 目的地链接。这是广告的默认 link 对象;个别资产也可以有自己的 link 对象,在该资产被激活(点击)时适用。若资产没有 link 对象,则适用父级 link 对象。见 LinkObject 定义。译稿校对中ENDestination Link. This is default link object for the ad. Individual assets can also have a link object which applies if the asset is activated (clicked). If the asset doesn't have a link object, the parent link object applies. See LinkObject Definition |
| imptrackers | string[] | 可选 | — | 曝光追踪 URL 数组,期望返回 1x1 图像或 204 响应——通常仅在使用第三方追踪器时传递。译稿校对中ENArray of impression tracking URLs, expected to return a 1x1 image or 204 response - typically only passed when using 3rd party trackers. |
| jstracker | string | 可选 | — | 可选的 JavaScript 曝光追踪器。这是有效的 HTML,Javascript 已包裹在 <script> 标签中。在支持的情况下应于曝光时执行。译稿校对中ENOptional JavaScript impression tracker. This is a valid HTML, Javascript is already wrapped in <script> tags. It should be executed at impression time where it can be supported. |
| ext | object | 可选 | — | 占位对象,可包含双方约定的自定义 JSON,以支持超出本规范所定标准的灵活性。译稿校对中ENThis object is a placeholder that may contain custom JSON agreed to by the parties to support flexibility beyond the standard defined in this specification |
注记
ver 在 1.0 响应表中类型为 integer(默认 1),与请求侧的 string 不同;官方 openrtb2x 响应 schema(ver: positive_int)佐证,忠实保留。
OCR 跨页断裂:jstracker/ext 两行位于续表,人工合并。
译注
译者注追踪依赖 imptrackers/jstracker,期望返回 1x1 图像或 204 响应;通常仅在使用第三方追踪器时传递,自归因场景可为空。译稿校对中