该对象定义广告将展示于其中的内容的制作方（producer）。当内容被联合发行（syndicated）、可能经由不同的发布方（publisher）分发时，该对象尤为有用——此时制作方与发布方不一定是同一实体。译稿校对中ENThis object defines the producer of the content in which the ad will be shown. This is particularly useful when the content is syndicated and may be distributed through different publishers and thus when the producer and publisher are not necessarily the same entity.
| Attribute | Type | Description |
|---|---|---|
| id | string | 内容制作方或原始出处（originator）的 ID。当内容被联合发行（syndicated）、可能通过嵌入标签（embed tags）发布在其他站点上时尤其有用。译稿校对中ENContent producer or originator ID. Useful if content is syndicated and may be posted on a site using embed tags. |
| name | string | 内容制作方或原始出处的名称（如 “Warner Bros”）。译稿校对中ENContent producer or originator name (e.g., “Warner Bros”). |
| cattax default 1 | integer | 所使用的分类体系（taxonomy）。取值参见 AdCOM 1.0 列表：分类体系（List: Category Taxonomies）。译稿校对中ENThe taxonomy in use. Refer to the AdCOM 1.0 list List: Category Taxonomies for values.枚举 Category Taxonomies · 10 个值1IAB Tech Lab Content Category Taxonomy 1.0: Deprecated, and recommend NOT be used since it does not have SCD flags. 2IAB Tech Lab Content Category Taxonomy 2.0: Deprecated, and recommend NOT be used since it does not have SCD flags. 3IAB Tech Lab Ad Product Taxonomy 1.0. 4IAB Tech Lab Audience Taxonomy 1.1 5IAB Tech Lab Content Taxonomy 2.1 6IAB Tech Lab Content Taxonomy 2.2 7IAB Tech Lab Content Taxonomy 3.0 8IAB Tech Lab Ad Product Taxonomy 2.0 9IAB Tech Lab Content Taxonomy 3.1 500+Vendor-specific codes. |
| cat | string[] | 描述内容制作方的 IAB Tech Lab 内容分类数组。所使用的分类体系由 cattax 字段定义；未提供 cattax 时，假定使用内容分类体系 1.0（Content Category Taxonomy 1.0）。译稿校对中ENArray of IAB Tech Lab content categories that describe the content producer. The taxonomy to be used is defined by the cattax field. If no cattax field is supplied Content Category Taxonomy 1.0 is assumed. |
| domain | string | 内容制作方的最高级域名（如 “producer.com”）。译稿校对中ENHighest level domain of the content producer (e.g., "producer.com"). |
| ext | object | 供交易平台（exchange）对 OpenRTB 进行专属扩展（exchange-specific extensions）的占位对象。译稿校对中ENPlaceholder for exchange-specific extensions to OpenRTB. |
译注
译者注字段描述收录自 IAB Tech Lab OpenRTB 2.6 官方规范（CC-BY 3.0）· 枚举值来源 AdCOM 1.0 · 初稿校对中